BD Masterclass Training Session
Business Development experts Lara Squires and Bernard Savage, Director of Size 10½ Boots, visit your office to deliver an engaging session. They explore the importance of crafting a personal brand, share strategies to maximise your marketing and business development budget and demonstrate how to tailor activities to suit diverse personalities and interests.
Sticking to your old playbook—like hitting up the usual events and mingling with familiar faces—just won't cut it if you're aiming for growth. The business world's been changing big time lately, and it's not stopping anytime soon. AI, cutting-edge tech, remote work trends, the push for inclusion and diversity, plus Gen Z shaking things up—they're all rewiring how your clients and team members operate. It's time to switch gears if you want to keep up.
After attending this session here is what you can expect:
- You will get practical tips to apply the latest thinking in both marketing and BD to attract better business.
- You will hear case studies and success stories from comparable regional UK law firms that operate in your markets.
- You will have the opportunity to exchange marketing and BD best practices between members.
- You will be more confident in how to approach future marketing and BD initiatives in your firm.
- You will learn time-saving techniques to enable you to get a Better Return On Time from promotional activities.
- You will learn how to make your marketing budget go further.
- You will have the start of your own personalised BD plan.
"[This session] supercharged our BD efforts. As marketing experts to the legal sector, Bernard and Lara certainly made it a morning well spent. Armed with heaps of valuable BD tips and anecdotal advice, the session had quite an impact on the team. The morning after my colleagues were posting on Linkedin, registering for events and taking action on growing their careers."
"Lara and Bernard presented an excellent seminar for our members. The content was highly relevant and delivered in a really engaging, interactive way. The seminar contained guidance and practical tips that delegates would be able to apply straight away. Thank you!"
"I found the BD masterclass to be such a breath of fresh air. Lara's presentation was fun, engaging, and provided some much-needed structure and guidance that I could use with our solicitors to help them better achieve their marketing goals. Both Lara & Bernard avoided use of the complicated marketing jargon that so often appears within our industry which kept the presentation accessible, but offered valuable expertise that you couldn’t get from anyone else."
