Whilst the firm’s brand is well established in Eastbourne, Stephen Rimmer LLP had ambitions to raise its profile past the town to become the leading local firm on the South Coast. It was also key to continue to recruit and retain staff in a highly competitive market.
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Symes Bains Broomer faced challenges in formulating a cohesive marketing strategy that aligned all their efforts and tactics to their goals and objectives. They had struggled to carve out dedicated time for a collective assessment of which marketing activities would propel the firm forward.
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Once Evans Insolvency had defined its business objectives, our account manager was able to devise a comprehensive marketing strategy and action plan, outlining the overarching marketing objectives, competitive landscape, target audience, and suggested tactics to deliver the business’s mission.
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Company founder, Paige Collins, needed help to create a new brand and launch a new accounting practice in Sussex. Having worked with Consortium more than marketing for several years in her previous role, Paige approached Lara to help develop the new company brand for Warren House Chartered Accountants.
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Consortium Director Lara Squires met Paul Addison early in 2022 at a networking event, and quickly into their discussions identified that with her unique understanding of the legal and property sector, she and the team at Consortium would be able to position the DevAssist brand in front of their ideal audience. DevAssist’s primary business objectives were to significantly increase their growth, raise their brand awareness, and have success at awards ceremonies.
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