guest blog by midnight - pr and professional services

Guest blog – Why professional services and public relations make a powerful combination

Professional services firms, which by their very nature are experts in their field, are right up there when it comes to naming the types of business most capable of earning…

PR for professional services firms

PR for professional services firms

As a marketer, I often get asked the question what is the difference between marketing and PR and why is it important to engage in both? Whereas marketing involves promoting…

Making the most of your business awards entry

Making the most of your business awards entry

Most people are aware these days about why you should be entering business awards and if you want a little reminder you can see our blog post Business Awards: why you…

Using Company Milestones to Market Your Business.

Using Company Milestones to Market Your Business.

In a previous post we wrote about using your company history as a marketing tool to demonstrate your reliability and authority as a well-established company. Using marketing materials from a…

experiential marketing

Great examples of experiential marketing

What is Experiential Marketing? Experiential or engagement marketing is a marketing strategy that directly engages consumers and invites and encourages consumers to participate in the evolution of a brand. Rather than relying…

Looking for ideas for your business blog?

Looking for ideas for your business blog?

Looking for ideas for your business blog?   Blogging can be a great way to get more visitors to your website but if your blog hasn’t been updated in months…

Extend your PR by reaching out to Bloggers

Extend your PR by reaching out to Bloggers

The Consortium Blog was started to create a free marketing resource to our clients but the benefits of it have gone beyond this and become a valuable driver of traffic…

Why have a CSR policy, corporate social responsibility

How can a Corporate Social Responsibility policy help your business?

Here at Consortium we often include a Corporate Social Responsibility (CSR) Policy as part of our clients’ marketing strategies. Sometimes dismissed as a fluffy Management activity, a good CSR policy…

marketing advice - october newsletter from Marketing Agency in Worthing West Sussex

October Newsletter – And the winner is……

And the winner is…… Awards season is still with us and Consortium has carried on with style with more shortlists for awards finals and a win for Lara Squires, who has…

Women in Business award winners

More awards success for Consortium…… 

Since our last newsletter we are delighted to announce that we have been shortlisted in several categories in two more awards. In The Sussex Women in Business Awards we were…

why is it good to have a company blog

Why is it good to have a company blog?

Setting up a blog for your company will enable the world to see what you and your company get up to in and out the office. Having a company blog…

measuring PR

PR – Measuring What Matters

Measuring What Matters You’ve got your lovely shiny new PR Strategy lined up for the next few months, so how will you know if you’ve been successful? You’ve been clear…